Hoppy

Winner in UX/UI, GAMIFICATION - The Shorty Awards
Finalist in FOOD & BEVERAGE - The Shorty Awards
Audience Honor in UX/UI - The Shorty Awards

Corporate training? It’s a snoozefest. But with Hoppy, it doesn’t have to be. Created for AB InBev, the world's largest brewer, Hoppy is a first-of-its-kind learning app where anyone can explore beer, take quizzes, and earn Beercoin, a brand new digital currency.

LEARN & EARN

The more you play Hoppy, the more Beercoin you earn. Whether it’s completing a lesson or beating the Daily Challenge, every part of Hoppy rewards you for playing. Collect some coins and cash them in for awesome beer swag.

WELCOME TO FLIGHT SCHOOL

Hoppy is filled with beer courses known as Packs, which are made up of lessons called Flights. Every time you complete one, you earn a badge you can show off with pride. There are even secret badges you can earn for playing Hoppy at certain times and during holidays.

GEAR UP

The Hoppy Shop lets employees cash in their Beercoin for all sorts of swag, from handbags to hats. Every employee can learn, earn, and get rewarded — all while having fun.

GCD: Able Parris
AD: Kelsey Heard, Ashley Centrella